Look Who’s Doing College Gigs!

Tony Quach & Jason London

Imagine doing stand-up comedy for only a year and booking your first paid stand-up gig at a University…

One year? Can it be done?

Oh yes it can! And it can be done well!

Tonight at Cal State Northridge, the university students put on a comedy show for like Greek week or something like that. Not many Greeks attended the comedy show because the Greeks were doing what Greeks do; party!

But no Greeks were needed. The room was standing room only and my students: Byron Valino, Tony Quach, Joe Dungan, Jason London and Adrian Herrera put on a fantastic show and got the room greased and ready for headliner Brian Kiley, the Emmy-award winning writer for The Conan O’Brien show who batted clean-up and knocked it home!

Some people say that college kids are hard to make laugh, but the show was filled with laughs from the first comic to the end and Jason London got a standing ovation. Sure it was by one person; his mom, but–

Actually it was from one of the CSUN students in the audience. Jason had one of his best sets yet.

You could actually see the structure of comedy pay off time and time again at this show.

The beauty of this whole thing is that these guys (except for the headliner) have not been doing comedy all that long. Some have been in my classes for less than a year, but it proves that when you learn the craft of humor writing and stand up, you can make even the toughest crowds laugh.

The ‘beautier’ part? They all got paid to do the gig. That’s right; PAID… in L.A.!

Whaaaat?! Who does that? Who pays in L.A.?

Uhm… colleges!

I think my guys are on to something. The University event organizers really loved the gig. They recorded the entire show. So now each of them have a solid video clip of them doing a college comedy event.

Now they can organize that and take it to the other campuses and book some more shows.

How Did They Do This?

I’ll just beat you to the punch now, because I know I’ll get a bunch of comments asking, “how did they get this gig?” It’s a comedian’s nature to ask how to get the gig.

They got it because Tony is an advisor on campus. He asked around, pimped and prodded and finally got the ASB to agree to put on a comedy show.

Because Tony had a relationship in place, he utilized it to pitch his show. Most everything in this town is done because a relationship is in place.

Do you have a relationship in place that you can utilize to pitch a college gig? A corporate? A fund raiser?

Some of you might be thinking… “Man I don’t know anybody like that.” And you might leave it at that, never bothering to try to make a connection. But you don’t need to have a connection.

If you don’t have any connections, make them!

 

How I Got My First College Gigs

When I first started doing colleges, I didn’t know anyone, but I had a solid tape.

I purchased Peterson’s guide to the college market and I started contacting colleges via letter and phone. (Yes, I said, ‘letter!’ It was before e-mail!).

I received some responses. I pitched my shows and low and behold (“low and behold” what does that even mean?), I started booking gigs.

My first year doing this, I only booked three college gigs, but after that it was five, then ten; partly because I spoke to some of the same people I tried to pitch the previous year. They remembered me.

See? Relationships!

Each gig was paying $750-$1500.

When I started, I didn’t have any connections and I didn’t know anyone. But I did have a relationship in place. It was a relationship with Peterson’s guide to colleges. Each one of those contacts, became leads. And each one of those leads became relationships.

Then it was just a matter of getting them to say “yes.”

So when you say, “how do you get these college gigs?” There’s an answer: Build relationships!

Relationship to the next power

Tony Quach, who booked this comedy show tonight at Northridge’s campus, took this relationship idea to the next level. Not only did he book his friends (fellow comedians who were also classmates at my Comedy Clinic), he also reached out to Brian Kiley, (head monologue writer on Conan), and offered him the headlining spot.

Prior to this, Tony was not even on Brian Kiley’s radar. Know what he is now?

A relationship.

–Great work guys! Can’t wait to headline your next college show! 

C’mon! I thought we had a relationship?!

Appear in a Real Motion Picture!

stretch-promo-extrasAs some of you may have heard, my little T.V. show idea, “Stretch,” has been turned into a Big Movie Idea! This process started many years ago, when I was touring 43 weeks a year as a comedian.

My wife wanted me to be home more, so to save my marriage, I cut my road work in half.

During that time, while I was in town, I worked at a limousine company in L.A., both driving and in operations.

While I was working the late night shift, I would sneak in some time at the computer to write some scripts. One of the scripts I wrote was a television show about the limo business. It was going to be kind of a ‘Taxi’ but for limousines. 

I brought my friend, (and now writing partner), Rob Rose, in on it, for his brutally fast and sharp wit.

Needless to say, years and one marriage later it has been turned into a comedy-thriller that will be directed by Joe Carnahan (“The Grey,” “The A-Team”).

It’s legit. It has star power from Chris Pine,(Star Trek)  Ed Helms, (The Office, Hangover I, II, III) Patrick Wilson, (The A-Team) and Jessica Biel!

To top it off, it has already been picked up to be distributed by Universal Pictures.

It’s shooting in Los Angeles in July and they are holding an “Open Call” for upscale, trendy club-goers.

It’s simple to get involved, just e-mail stretchcasting@gmail.com and include your name, phone number, email and a picture of yourself in high-end Hollywood nightclub attire. Which means, ladies look smoking hot, and guys look like the typical Hollywood, club-going, douche. Smile

Don’t email me. I have zero input on what happens with this!

One of the things you have to get used to once you sell the rights to your movie is that your creative input goes “poof!”

I hope some of my readers (all 3 of you), can take advantage of this cool opportunity to get involved, not only to be seen in a film with a tight script, but also mingle and have the opportunity to meet other people.

Please read the fine print. There is NO GUARANTEE that when you participate in this event that you will be seen in the motion picture!

But, Hollywood’s a weird place and anything can happen!

There’s has been and there is going to continue to be a lot of really cool lessons to learn from this experience of getting a movie made. I hope to share them with you so maybe you can get some inspiration to expand your writing.

Good luck!

Not Everyone Peaks in Their Twenties

About six years ago, I was at the famous Friars Club in Beverly Hills. It was showcase night. One of the main bookers from the Montreal Comedy Festival was in L.A. to scout comics for “Just For Laughs,” the biggest comedy festival in America.

All the comics were buzzing about it.

“’The Guy’ from Montreal is here!”

Each comedian was supposed to do 10 minutes. I was sixth in the lineup.

When I was announced, I went up there and knocked out my set.

It got a really good response.

It had a socio-political flavor.

It was fresh and edgy and funny.

When I was done, I felt great about it. I was sure I would get a nod.

‘The Guy’ talked to other comics, then approached me. He had those tired eyes, but he looked friendly.

In a kind and authoritative voice, he said these words, “Hi Jerry. I want to thank you for one of the best showcases I’ve seen this week… Really. I’ve seen maybe two-hundred comics…”

In that moment, I was absolutely flabbergasted. (And I didn’t even know that people still got ‘flabbergasted.’)

That’s a pretty powerful statement,’ I thought to myself. I also thought, “Holy shit. I’m in!”

Then the booker finished what he was saying. He looked me dead in the eyes and said, “…but you’re too old.”

You know what I wanted to do at that point? I wanted to punch him in the head and say, “Well, now you’ll have to go back to Canada and tell everyone that you got knocked out by an old dude.”

I felt defeated. But it’s not the first time I heard “No,” and it’s not going to be the last.

I wanted to argue with him, but I learned a long time ago that when a decision has been made, “No” means “No.” And not just in dating!

I heard that same answer two years prior with the Aspen Comedy Festival, for the same reason. ‘The Guy’ for that festival had said that to my manager.

‘The Guy’ for that festival was a Gal!

But in the years following that “No,” I made more money in this business than I had in any of the priors years.

It’s because I decided that I’m wasn’t going to depend on ‘The Guy’ to decide the fate of my success.

I got out and I got to work. I booked my own gigs, made my own calls in the corporate comedy world and built a reputation within that national environment.  The wonderful thing about corporate is so many of  ‘The Guys’ know all of the other ‘Guys.’  So much of my work eventually came by referral… and still does.

Network & Television

Executives and Talent Coordinators with the Networks and Festivals are skewing younger and younger.

Why?

It’s money. This is a business driven by money. The networks and festivals are looking for sponsors; the sponsors most coveted demographic is the 18-34 male.

That’s who they want as their audience. They tend to be more spontaneous buyers and if the advertisers hook them at the younger end of that spectrum, they can build brand loyalty and have a customer for life.

In their business world, it makes sense. I get it.

But here’s where their “algorithm” falls apart:

The talent coordinators and executives who are responsible for booking the talent, equate the 18-34 demo with 18-34 talent. That means that they believe that the 18-34 male audience they want so desperately to watch their shows, will watch the shows if and when the talent is also 18-34.

Not so.

Especially in comedy.

The #1 Late Night show in television for the first quarter of 2013 was “The Daily Show with Jon Stewart.”

Jon Stewart (The King of Comedic Irony) turns 51 this year. That’s almost twice the average age of the networks coveted demo.

Stephen Colbert of “The Colbert Report” is the #2 Ranked Late Night show. Mr. Colbert turns 49 on May 13th.

But it doesn’t stop there. If we look back at the highest rated shows in television (even if you adjust the numbers for new channels and cable), the average age of the talent is nowhere near the age of the executives coveted 18-34 demo.

Let’s take a look. These are the top 10 rated series in the U.S. of all time:

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Since the slider does not show it, here are the shows in order of most successful:

  1. M*A*S*H*
  2. Cheers
  3. Seinfeld
  4. Friends*
  5. Tonight Show Starring Johnny Carson
  6. The Cosby Show
  7. All In The Family
  8. Family Ties
  9. Home Improvement
  10. Frasier

*Friends of course DID fit that demo. But if we were to list the top 20 shows, residing at number 17 is “Golden Girls,” where the average age was just short of  Hospice. That show would negate the demo of “Friends” three times over.

Count in Larry David’s “Curb Your Enthusiasm” and you’ll probably agree that the age of the talent is not how the business should be skewed if you want to attract your coveted 18-34 demographic.

It boils down to “funny.” If it’s funny, they will watch.

So, as those of us who have been called “too old” still make them laugh in the clubs and in corporate and cruise environments, maybe ‘The Guy’ will finally pull head out of his ass, look at the evidence that is right in front of him and start booking more talent, based on talent, rather than when they were born.

What does this mean for you?

Well if you’re feeling over the hill, (past 34), keep working, keep making them laugh. Opportunities are everywhere and if you light your own fire, you can work til you drop and love it every step of the way.

In the famous words of Frank Sinatra “I did it my way…” and I would add: And I didn’t have to depend on ‘The Guy.’

 

Comedy Clinic Student Books First SAG Commercial

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Gotta share this with you!

One of the reasons I so enjoy teaching comedy is to be able to share in the joy of the success of  my students.

We’ve had some good success in with the students in our classes.

There have been industrials for Kaiser, agency signings, comedy competition winners, a student getting a Showtime comedy special, one student recently getting on Comedy Central, a student booking 3 pilots after having a 2-year dry spell…

nicola-singer

Click the pic to say Hello to Nicole on Twitter!

And now Nicola Singer booking a Downy commercial, (her first SAG commercial)… after a 3-year drought of no bookings.

As a stand up comedian who started as a theater-trained actor, I constantly talk about the benefits of stand up and how it can help you in your acting by forcing you to learn to be courageous and stay present and in the moment.

Stand up also helps you to learn the science behind comedic timing and how and why something serious can be turned into something funny.

When a student books a job in the entertainment field and they feel that the class had something to do with it, it warms my heart.

So I want to share the email that Nicola sent to me after she saw the commercial for the first time.

See if it doesn’t bring you some warm fuzzies too!

[gn_quote style="1"]Hey Jerry, I would like to share this story with you. :-) I booked a Downy commercial a cpl wks back and I just saw it last night/posted it to Facebook today.

If you havent seen it, please take a peek at: https://www.youtube.com/watch?v=ciDgUwAg6IY&list=FL4Ymhb9PqMr7y18gh4q8UyA&feature=mh_lolz

This was a comedically heavy role and I feel that standup helped me book it. On the callback, they had us be loose with physical comedy, which I’m fine with, but stand up came into the picture big time when I actually GOT LAUGHS at the callback. All i could think of is, “Really? Wow! Easy crowd.” :-) compared to standing up, everything else seems easy.

Unfortunately it is an Internet only project (not a national commercial so it shouldn’t pay a lot, but its my first SAG commercial!!!), and after a 3 year dry spell of not booking, it feels fantastic to have broken my curse!!! I owe the stand up comedy clinic BiG TIME so please feel free to use it for your marketing purposes if you so desire.

Once again, thank you Jerry Corley for always sharing the love and changing lives!!!

Much love and appreciation, Nicole [/gn_quote]

Congratulations Nicole! and much love and appreciation back! You rock!

 

 

 

A Chance To Get On Conan

joke-Contest-bannerOkay, when I said a chance to get on Conan, I didn’t actually mean get “on” Conan—I don’t know Conan personally, but from what I’ve heard, he’s a fairly private guy.

But you can get on his show… you know, the one on TBS…

Conan O’Brien and Ricky Gervais have teamed up to find the next comedy star!

That’s right! It’s an opportunity for you—and everyone else reading this blog—to record and submit 3 minutes of comedy.

See, Ricky has developed a new APP for the iPhone that allows you to say something into the phone and it tweets it automatically. He’s calling this app “Just sayin’.”

The contest is called the “Just Sayin’ Stand Up” contest and it’s happening right now; entries are open September 20th to October 21st with winners to be announced on November 7th. Wait—that’s my twins birthdays!

All you have to do is visit the contest site page, download the app to your iPhone and do your best 3 minutes.

Don’t have an iPhone—too bad!

No, wait! Come back! I was just kidding! If you don’t have an iPhone, you can still submit via a special portal on the Just Sayin’ website.

Are you still here? What are you waiting for?! Go get the app or submit via the portal and see if you can get your funny-ass on Conan!

Remember, it’s T.V. so it must be original, clean material and appropriate to air. No slanderous jokes, nothing that defames others… so, he’s taken all the fun out of it… it’s still a awesome opportunity!

So get over to the Just Sayin’ Comedy and submit your best three and best of luck!